Gadgets

Samsung India partners with Facebook to take its offline retailers online

ANI | May 23, 2020 12:44 PM
Representative Image

Gurugram (Haryana) [India], May 23 (ANI): Samsung India has joined hands with social media giant Facebook to train offline retailers to go digital on platforms like Instagram and WhatsApp.

The two companies have already trained more than 800 offline retailers and more training sessions are lined up in the coming weeks.

"The presence of local Samsung retailers on Facebook, Instagram, and WhatsApp will help consumers reach out to their local retailers for more information about their desired Galaxy smartphone, and shop for Galaxy smartphones on the platform of their choice," said Samsung in an official statement.

"Our partnership with Facebook is helping a large number of our retail partners go digital in a big way. By leveraging the Facebook training, our retail partners will be able to discover and target local consumers digitally," said Mohandeep Singh, Senior Vice President, Mobile Business, Samsung India

The training helps Samsung's offline retailers make their business known locally and set up their business pages and accounts on Facebook, Instagram, and WhatsApp.

"With the changing environment around COVID-19, people are spending more time on digital platforms including the Facebook family of apps. This has led brands to alter go-to-market models by adapting to changes in the value chain, rapidly digitizing key journeys," said Prasanjeet Dutta Baruah, Vertical Head - Technology, Telecom, Automotive and New Business at Facebook India. (ANI)

Have something to say? Post your comment
Must Read
Joint teams of various departments conduct raids on several medical shops to check overpricing and black marketing of masks and sanitizers
Joint teams of various departments conduct raids on several medical shops to check overpricing and black marketing of masks and sanitizers
DC asks Rural Development and local government departments to pull up socks for completing works under SVC and PUEIP within stipulated time period
DC asks Rural Development and local government departments to pull up socks for completing works under SVC and PUEIP within stipulated time period
BCCI's decision regarding Chinese sponsorship in IPL will be in 'best interest of cricket, country'
BCCI's decision regarding Chinese sponsorship in IPL will be in 'best interest of cricket, country'
BSF seizes over 11 kg heroin along Indo-Pak border near Ferozepur sector
BSF seizes over 11 kg heroin along Indo-Pak border near Ferozepur sector
capt. amarinder asks akalis to stand by punjabi farmers rather politicking on farm ordinances
capt. amarinder asks akalis to stand by punjabi farmers rather politicking on farm ordinances
Rahul will bring home points if there is debate on China in Parliament: Amarinder Singh
Rahul will bring home points if there is debate on China in Parliament: Amarinder Singh
Punjab Government has taken appropriate decisions on right time to contain spread of Covid-19 pandemic- Tript Rajinder Singh Bajwa
Punjab Government has taken appropriate decisions on right time to contain spread of Covid-19 pandemic- Tript Rajinder Singh Bajwa
Punjab to be short of Rs 30,000 crore in revenue this fiscal: Amarinder Singh
Punjab to be short of Rs 30,000 crore in revenue this fiscal: Amarinder Singh
Punjab Government instructs teachers to apply online for National Teacher Award
Punjab Government instructs teachers to apply online for National Teacher Award
Don’t allow even the slightest movement of people in the micro-containment zones- CP direct officers
Don’t allow even the slightest movement of people in the micro-containment zones- CP direct officers
Punjab CM postpones university/college exit exams till July 15, final decision to depend on new UGC guidelines
Punjab CM postpones university/college exit exams till July 15, final decision to depend on new UGC guidelines
Punjab Government fighting war against corona virus in a systematic & planned way, Balbir Singh Sidhu
Punjab Government fighting war against corona virus in a systematic & planned way, Balbir Singh Sidhu